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“Horrifying Film” surpasses itself at the box office and achieves the best premiere of the saga in 25 years

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Avatar of Eili Córdova

By Eili Cordova

In an unexpected weekend, the dread genre has become the main protagonist of the billboard. “Horrifying Film”, “Backrooms” and “Obsession” make up a triplet of fear that sweeps the cinemas of the United States, showing that the public is hungry for scares, but also for nostalgia and fresh proposals.

“Horrifying Film” returns with a bang

The sixth installment of the parody saga, 25 years after the start of the franchise, sexceeded all expectations by grossing $55 million in its opening weekend in North America, lfor the best figure in the series, according to what Field Put of labor Mojo indicates. Produced by Miramax with a budget of $30 million, the film is already a resounding financial success. Worldwide, it accumulates $105.5 million in 53 markets.

The return of the Wayans brothers, Marlon, Shawn and Keenen Ivory, along with Anna Faris and Regina Hall has been key to connecting with the adult audience that grew up with the saga.

The film mercilessly satirizes the valid ecosystem of sequels, reboots and scurry-offs that dominates Hollywood, and parodies recent hits like “Come by Out”, “M3GAN” or “Bawl”.

In third place is “Backrooms”, which with $25.9 million in its second weekend has already accumulated $212.6 million worldwide, becoming A24’s highest-grossing film.

For its part, “Obsession” never ceases to surprise: in its fourth weekend it only fell 7% and totaled $152.1 million in North Americaon its way to exceeding $200 million globally. This low-budget thriller about the dangers of romantic obsession increased its sales during its second and third weekends, an unusual performance that speaks to the power of word of mouth among young audiences.

The failure of “Masters of the Universe”

In contrast, Amazon MGM’s epic adventure based on He-Man debuted in second place with only $29.3 million in North America and $54 million globally, a very poor figure for a production that cost close to $200 million. The audience was mostly male (66%) and almost 40% were over forty-five years old, which shows that the film failed to attract new generations, according to Selection.

Continue reading:

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