By Wilson Florez
Before the World Cups, the big sports brands stood out with creative commercials that brought together today’s biggest soccer stars. As time went by, these videos became less and less watched. But before the 2026 World Cup, Adidas makes it possible with Yard Legends. Lionel Messi, David Beckham, Zinedine Zidane, Lamine Yamal and even Corrupt Bunny They appear in the curious video.
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Yard Legends tells the story of street football. This is the place where many dreams begin before making the leap to professional football. The commercial tells the story of three boys who They have remained undefeated on their concrete court since the 90s.
Isaac, Ruthie and Clive They haven’t lost a game since they were kids. The legend of this trio of young people has spread throughout the world. In 2002, a group of “Galacticos” tried to end this streak: David Beckham, Zinedine Zidane and Alessandro Del Piero.
The duel is won by the team that reaches three goals. The “Galácticos” team managed to take a 0-2 lead with goals from Zinedine Zidane and Alessandro Del Piero. But a shot against the crossbar by David Beckham gave the opportunity to Isaac, Ruthie and Clive to start the comeback and maintain their undefeated record.
“We all remember that feeling: playing for the simple pleasure of doing so, without pressure or expectations. Yard Legends we celebrate that freedom. It is a reminder that Self-confidence and spontaneity are the true winning mentality“said Florian Alt, vice president of Global Brand Communications at Adidas.
New Galactics of 2026
In the year of the 2026 World Cup, three great footballers come together again to try to end the streak of Isaac, Ruthie and Clive. Jude Bellinghammidfielder for Proper Madrid; Trinity Rodmanstar of the United States soccer team and Lamine Yamalfigure of FC Barcelona, are the new contenders.
At the end of the story two great spectators appear. Lionel Messi He recognizes that a good trio was put together to defeat Isaac, Ruthie and Clive. But the Inter Miami footballer It is “Plot B” in case they cannot achieve victory.
In the commercial it also appears Corrupt Bunny, renowned urban music singer. Corrupt Bunny reinforces the idea of a street context and is one of Adidas’ greatest allies in the world of music.
Without a doubt, this commercial will remind you of the old moments before the World Cups. Bringing together several world football stars is not easy in modern times by particular sponsorship agreements. Although it is still not a meeting of a significant group, Adidas achieved that little point of nostalgia with Yard Legends.
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