By Ricardo Roura
The videos generated by artificial intelligence to support Spencer Pratt’s campaign to the mayor of Los Angeles are gaining popularity on the web.
The campaign, which presents Pratt as a superhero and the current mayor, Karen Bass, as a villainis about a new trend in political propaganda.
However, the ads were not created by Pratt’s team, but they were prepared and published on social networks by their followers.
Keep reading: Bass leads poll for her re-election as mayor of Los Angeles
“People are going to look at what this campaign has accomplished in terms of energizing and mobilizing people on an unfavorable level in a different way. It’s not about donating money, or even knocking on doors.“said ABC News Washington bureau chief Rick Klein.
“If you record your own video, you are joining a campaign in a way that now feels more authentic to many voters than They grew up in a technology where user-generated content is king“he added.
Pratt’s followers show a dystopian image of the city of Los Angeleswithout stopping to present Bass and California Governor Gavin Newsom as villains.
Keep reading: Senator Padilla supports Bass in her re-election as mayor of Los Angeles
In one of the videos, released in early May, They present Pratt with a figure similar to Batmanwhile the artificial intelligence image of Karen Bass sports makeup similar to that of “The Joker.”
“Someone said, ‘Let’s make Spencer Pratt a hero,'” and perhaps, with that belief, artificial intelligence was fed“said USC Annenberg School professor Karen North.
“And then the AI He looked for the best heroes who connected with the messages that Spencer Pratt has been transmitting. It is like a perfect storm of factors that come together to help amplify the image it projects,” added the USC professor.
Keep reading: Karen Bass will not participate in the Los Angeles mayoral candidate forum
A few days later, a second video created with AI presents Pratt as a Jedi warrior in a flying vehicle in the middle of a burning Los Angeles city.
The productions were launched on the social network account by filmmaker Charles Curran.
On their social media accounts, Pratt has shared the videos, which have tens of thousands of views on the webwaiting for the messages to motivate the followers of the candidate for mayor of Los Angeles or to help expand his unfavorable support.
“One question is whether many of the people participating in this are voters. The youngest voters are the ones who vote the least in almost all the country’s elections“Klein mentioned.
Keep reading: Los Angeles mayoral candidates debate immigration, homelessness and wildfires
Professor Karen North expressed that politics and political decisions These are issues that are really important..
Mayor Bass called Pratt’s AI videos a very dangerous trend, when concerned about the violence shown in productions and its potential to incite an unstable person to hurt or attack someone else.
California primaries set for June 2in which Pratt has Bass and Councilwoman Nithya Raman as his main contenders for mayor of Los Angeles.
Keep reading:
· Celebrities divide support and donations between contenders for mayor of Los Angeles
· California primaries define the state’s political future
· Spencer Pratt faces risks to his candidacy for mayor of Los Angeles
